Thursday, 26 August 2010

New UK passport

Well, comments please. Our new passport has been unveiled. What do we think of the design? I have added a few comments that have been made so far.

Firstly the article in the Mail online - It began as a handwritten note from the King himself and has remained a reassuringly imposing booklet ever since.
But passport holders will soon find themselves handing over a document with a little less pomp - and a few more quaint depictions of rural scenes.
The UK passport has been redesigned in the style of a picture book to include scenic images of country life and national landmarks that make it harder to forge.
Its inside page features a row of cottages and some oak leaves alongside the familiar royal request for safe passage.
Another double page bears a depiction of one landscape from each nation of the UK: the White Cliffs of Dover, Ben Nevis, the Giant's Causeway and the Gower Peninsula.
Tourists happily sunning themselves abroad will find a reminder of the dank and dreary weather they left behind - with a hologram of a weather forecast symbol on every page.
Sarah Rapson, chief executive of the Identity and Passport Service, said: 'What we're not trying to do is represent every single aspect of Britain today.
'We've deliberately chosen scenic Britain, the images you're seeing are representative of that aspect of Britain.'


Read more: http://www.dailymail.co.uk/news/article-1306018/New-UK-passport-design-unveiled-Sundials-narrow-boats-windmills.html#ixzz0xhdSAV16


































its looks rubbish, take alook at a american passport , its a work of art, and you would feel proud to have one with its words from american greats ...

Oh dear. They look terrible. - Mark, Melbourne, 25/8/2010 22:03

It looks rubbish.
I want Britannia on my passport -
- George Brown, Romford, Essex, 25/8/2010 16:48

That new picture is not representative of the UK. Instead it should be a block of depressing council flats with a knife wielding thug hiding in the shadows.

So not surprising, bad comments immediately, do we have any good ones from you designers?

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